Industries · Agriculture
From seed trayto supermarket shelf,every lot traced.
We build farm operating systems that connect crop plans, greenhouse and field work, irrigation and inputs, harvest lots, grading and the buyers you deliver to — designed around how your farm actually grows, packs and sells.
- PL-0412House 3 · Cherry tomatoOn planWeek 14 · 1.9 t forecast this weekHarvest-ready
- PL-0418House 4 · CucumberWatchWhitefly scouted Mon · action loggedFlowering
- PL-0421Hydro bay 2 · Butterhead lettuceHarvest TueDay 32 · 4,800 headsHarvest-ready
- PL-0406Block C2 · CapsicumPHI holdSprayed Sun · PHI to ThuHarvest-ready
- PL-0425Hydro bay 1 · Basil & mintOn planDay 11 · transplantedVegetative
- Crop planning
- Greenhouse & field tasks
- Inputs & spray records
- Harvest lots
- Grading & packing
- Buyer orders
- Cold chain & delivery
01Where farms lose yield and margin
The crop is ready on Tuesday. The buyer was told Thursday.
Growing is a plan that changes every day with heat, water and pests. Most farms run that plan from a whiteboard, a supervisor's notebook and a WhatsApp group — and sales find out last.
01Planting plans and buyer commitments don't talk to each other
What happens
The grower plans sowings by experience; sales agree weekly volumes with supermarkets and hotels separately, often on a call.
What it costs
Some weeks there's surplus sold cheaply to the market; other weeks there isn't enough to fill a standing order, and the buyer goes elsewhere.
With one system
Sowings are planned from expected demand and real growing times per crop and house, so sales can see what will be harvestable each week before committing.
02Field and greenhouse work is assigned on a whiteboard
What happens
Supervisors hand out tasks each morning — transplanting, pruning, scouting, harvesting — and record what was done in a notebook, if at all.
What it costs
Jobs are missed or doubled, labour hours can't be tied to a crop, and nobody can say what a kilo of tomatoes actually cost to grow.
With one system
Tasks are planned per house, block or bay, assigned to crews on a phone, and closed with time, quantities and photos — so labour is costed to each crop.
03Spray and fertiliser records are kept on paper
What happens
What was applied, where, at what rate and by whom is written on sheets in the store room; pre-harvest intervals are tracked from memory.
What it costs
A buyer asks for spray records for a lot and the team spends a day searching, or a block is harvested too early after an application.
With one system
Every application is logged against the block and crop with product, rate, operator and date. Harvest is blocked in the system until the interval you set has passed.
04Harvest lots can't be traced back to the block they came from
What happens
Crates are harvested, graded and packed in a rush; labels are handwritten and the link to the block, date and picker is lost at the pack house.
What it costs
When a buyer raises a quality complaint, there's no way to isolate the affected lot, so a whole delivery is credited.
With one system
Each harvest creates a lot with block, date, crew and weight. Grading and packing keep the lot code through to the delivery note and the buyer's invoice.
05Input stock runs out in the middle of the season
What happens
Seeds, substrate, fertilisers and crop protection products are reordered when the storekeeper notices shelves getting empty.
What it costs
Plantings are delayed waiting for seed or substrate, and emergency orders cost more and arrive late in summer heat.
With one system
Input stock is tracked by store, with usage linked to the crop plan, so reorders are suggested before the season needs them.
06Yield and cost per crop are known only at year end
What happens
Harvest weights, grading losses, labour, water and inputs sit in separate sheets; the owner sees a total, not a picture per crop or house.
What it costs
Unprofitable crops or varieties keep being grown, and good ones are never scaled.
With one system
Yield, grade-out, cost and revenue are visible per crop, variety, house and season — built from the daily work rather than reconstructed later.
02Farm platform preview
What your farm system could look like.
Switch between the views a grower, farm supervisor, pack-house lead and owner would use every day. Every screen is designed in discovery around your crops, houses and buyers.
- PL-0412House 3 · Cherry tomatoOn planWeek 14 · 1.9 t forecast this weekHarvest-ready
- PL-0418House 4 · CucumberWatchWhitefly scouted Mon · action loggedFlowering
- PL-0421Hydro bay 2 · Butterhead lettuceHarvest TueDay 32 · 4,800 headsHarvest-ready
- PL-0406Block C2 · CapsicumPHI holdSprayed Sun · PHI to ThuHarvest-ready
- PL-0425Hydro bay 1 · Basil & mintOn planDay 11 · transplantedVegetative
Illustrative interface with sample data — your system is designed around your crops, sites and buyers.
Illustrative demo · sample dataCan you picture your farm running on it?
Build your farm system03Solutions
The parts of a farm system — chosen for your farm.
Sowings planned against demand
Crop planning
Plan sowings and transplants by crop, variety, house and block, using your own growing times, so expected harvest volumes line up with what buyers need each week.
- Sowing and transplant calendar
- Growing times per crop and season
- Weekly harvest forecast
- Plan vs. actual by planting
Sowings planned against demand
Crop planning
Plan sowings and transplants by crop, variety, house and block, using your own growing times, so expected harvest volumes line up with what buyers need each week.
- Sowing and transplant calendar
- Growing times per crop and season
- Weekly harvest forecast
- Plan vs. actual by planting
Not every farm needs every module. We scope the ones your operation actually uses, and add the rest when you need them.
04AI inside the system
AI that helps the farm plan, not guess.
AI in your farm system works on its own records — plantings, tasks, applications, harvests and orders. It forecasts, drafts and flags; your growers and managers decide.
AI here supports farm administration and planning. It doesn't prescribe treatments, set application rates, approve harvests after an application or make food-safety decisions — those stay with your agronomist, grower and quality lead. Orders, buyer messages and purchases go out only after someone approves them.
- 01
Harvest forecasting
How much cherry tomato will we have each week for the next month?Projects weekly volumes per house from each planting's stage, past yields for the variety and recent grade-out, with a range rather than a single number — so sales can commit with care.
- 02
Order vs. forecast checks
Sales confirmA hotel group asks for 600 lettuce heads every Thursday.Compares the request with the forecast for the hydro bays, shows which weeks are covered and which are tight, and drafts a reply for sales to adjust and send.
- 03
Task planning help
Supervisor confirmsPlan tomorrow's crews around the harvest and the overdue pruning.Proposes a crew plan by location and priority, respects re-entry intervals on blocks that were sprayed, and lists the tasks that won't fit for the supervisor to decide on.
- 04
Scouting and record summaries
Summarise this week's scouting notes for the grower.Groups observations by house and pest or issue, with photos and the actions already logged — a starting point for the grower, not a diagnosis.
- 05
Buyer record requests
Sent after approvalA supermarket asks for the application records behind lot LT-24-1182.Pulls the block, harvest date and application log linked to that lot into a draft document for the quality lead to check before it is shared.
- 06
Plain-language reporting
Which crop made the most per square metre this season?Answers from your own harvest, cost and sales data, showing the figures per crop and house with the records behind them.
05A day with ORCHESTR
One farm, two different Sundays.
- 05:00Crews start with their tasksEach crew lead opens today's tasks on a phone — location, crop, quantity and any no-entry blocks.
- 07:30Holds visible on the scheduleBlock C2 shows a pre-harvest hold until Thursday, so it isn't on anyone's harvest list.
- 09:30Lots labelled at harvestEach crate carries a lot code from the moment it's harvested, and grading is recorded against that lot.
- 11:00Availability from the forecastSales check the harvest forecast and offer what can really be supplied, with the balance on the next harvest.
- 16:00Routes packed and recordedOrders are packed by route with delivery notes, lot codes and crate counts recorded as the truck is loaded.
- 19:00The week on one screenThe owner reviews harvest, grade-out, orders filled and labour by crop on one screen.
An illustrative day — every system is designed around how your team actually works.
06Integrations
Works with the tools your farm already uses.
Integrations depend on what each provider exposes — we confirm every connection in scoping before committing to it. Names are examples of categories we work with, not partnerships.
- Accounting
- Zoho BooksQuickBooksXeroOdoo
- Climate & irrigation
- Greenhouse climate controllers (where they expose data)Fertigation and irrigation controllers (via API or export)Soil and weather sensors (where available)
- Buyers & retail
- Supermarket supplier portals (orders via export where no API exists)EDI or spreadsheet order filesEmail orders
- Messaging
- WhatsApp Business APIEmailSMS gateways
- Labels & scales
- Label printersWeighing scales with data outputBarcode and QR scanners
- Data
- Spreadsheets & exportsExisting databasesBI tools
07How we build your system
Built around your farm — not a template.
- 01
Understand your business
We learn how the business actually runs — people, tools, hand-offs and where time is lost — before proposing anything. - 02
Map your workflows
Every workflow is mapped end to end: who does what, when, with which information, and what should happen automatically. - 03
Design your system
Screens, records, permissions and integrations are designed around those workflows, and the scope is agreed in writing. - 04
Build and integrate
We build in stages and connect the tools you keep, so your team sees working software early and gives feedback as we go. - 05
Test and launch
We test with real scenarios, migrate the agreed data, set up roles and access, and onboard the team. - 06
Support and improve
After launch we support the system under an agreed arrangement and extend it as the business changes.
08Why it matters
What changes for the farm.
We don't quote savings we haven't measured. In discovery we baseline how your team works today, so improvements can be tracked against your own numbers.
Plans that match what buyers need
Sowings are planned against expected demand, so fewer weeks end in surplus or short supply.Work that's assigned and recorded
Every task has a crew, a location and a record, so labour can be costed to each crop.Records you can produce quickly
Application, scouting and harvest records are linked to each lot, ready when a buyer or inspector asks.Traceability through the pack house
Lot codes follow product from block to delivery note.Inputs ready on time
Seed, substrate and fertiliser are reordered against the plan, not when shelves look empty.Decisions per crop, not per year
Yield, grade-out, cost and margin by crop and house, visible during the season.
09Possible use cases
How different farms could use it.
Examples of what we could build — not completed client projects.
Houses, crews and standing orders
A grower with eight greenhouses supplying supermarkets and hotels plans plantings against standing orders, assigns daily crew tasks and traces every lot through the pack house.
Short cycles, tight forecasts
A controlled-environment farm growing leafy greens and herbs on short cycles tracks bays, nutrient readings and harvest forecasts day by day, with buyers ordering through a portal.
From palm to packed box
A date producer tracks palms by block, harvest by variety and grade, storage and packing runs, and wholesale and gift-box orders — with lot codes on every carton.
Several farms, one view
A group with farms in Al Ain, the Northern Emirates and abroad shares crop plans, input purchasing and sales, with a dashboard comparing yield and cost by site.
FAQs
Farm questions, answered.
Manufacturing & industrial
01Our crews don't use computers. Will they use this?
Crews usually only need a phone with a few large buttons: today's tasks, start, finish, quantity and a photo. We design the field screens with your supervisors, support Arabic and other languages your team uses, and keep anything complicated in the office.
02Does it work where the signal is weak?
Yes. The field app can be built to keep working without a connection in greenhouses and open fields and sync when signal returns, so tasks and harvest weights aren't lost.
03Can it read our climate and irrigation controllers?
Where your controllers or sensors expose data through an API or export, we can bring readings into the system per house or bay. Many older controllers don't, in which case staff log key readings on a phone. We confirm what's possible during scoping.
04Can it help with food-safety or certification audits?
It keeps the records those audits usually ask for — applications, intervals, scouting, harvest lots and deliveries — linked and exportable. It doesn't certify anything; your standard's requirements are mapped with your quality lead in discovery.
05Will AI tell us what to spray?
No. AI can summarise scouting notes, forecast harvests and draft plans, but treatments, rates and harvest decisions stay with your agronomist and grower. Anything that changes the plan is approved by a person.
06We sell to supermarkets that have their own supplier portals. Can you connect?
Where a retailer offers an API or order files, we can import orders automatically. Many supplier portals only allow manual entry or exports, so we often import their order files and keep fulfilment, delivery and invoicing in your system.
07Can we bring in last season's data?
Usually, from spreadsheets: planting records, harvest weights, buyers, prices and input stock. Having last season in the system makes the first forecasts more useful, so we agree what's worth migrating early.
08Does it suit a farm with several sites or countries?
Yes. Each site can have its own houses, blocks, crews and stores, with shared buyers, products and reporting across the group.
09How is a farm system priced?
It's quoted after a discovery visit or call, based on the modules, sites, integrations and number of users. Hosting and support are agreed separately, in writing.
Start here
Let's walkyour farm.
Tell us how your farm plans, grows, packs and sells today. We'll show you how one system could connect your growers, crews, pack house and buyers.
- 01We get back to you to arrange a call.
- 02A focused conversation about how your farm runs today.
- 03If there's a fit, a written scope and quote — no obligation.